The Only 6-Point Twitter Marketing Guide You Need to Follow

Keep Track of ‘Your’ Twitter Marketing Accounts. And of ‘Others’ Too

For companies having several departments with individual Twitter profiles, it becomes necessary to Tweet in a synchronized manner. Top St Louis SEO companies suggest that “One’s tweet shouldn’t be in contradiction to the tweets (claims) of the other one. Track and dissolve any fake or rogue accounts by reporting them to Twitter management”. Twitter is also hugely infamous (or rather famous) for its parody accounts that look much like the real ones. Try keeping a watch over them too.

Sentimental Analysis

Sentimental analysis done by sentimental analysis dashboards helps you keep an eye over your followers' reactions, by going through their comments, reactions, retweets, likes, dislikes. San Diego SEO suggest that sentimental analysis helps you in knowing the public’s opinions. You can gather a good amount of instant reviews through sentimental analysis over subjects like: your product’s new design, webinar sessions, concerts, etc. But given that you have promoted them well enough over this platform.

Build a great Profile

Building a great Twitter profile starts with putting up your professional profile picture on your Twitter handle. Then try writing a good, informational bio about you in 160 characters (a limit set by Twitter itself). Tell about what is it you do, and what can people achieve by following you on Twitter. And don’t forget to get your profile verified as soon as you get the opportunity. Verified profiles are better received on Twitter.

Use #Hashtags

The credit for coming up with the social media hashtag technology goes to Chris Messina, for Twitter, in 2007. And since then hashtags have taken the social media world, and the real world too, by storm. Using the right hashtags can help you put your content in front of those people who are searching for phrases, or keywords, associated with your brand. In other words, hashtags make topics and conversations easier to locate on Twitter.

Use Video, Images, Gif ( Twitter’s native video feature)

According to Wyzowl, an animated explainer video company, 63% of businesses were using video as a marketing tool till 2016. And 83% of businesses believed that video gives them a good ROI. Videos, images, and Gif appear interesting to users as they save them from troubles of going through the content on their own. They captivate first and deliver next. But with text, such things can’t be said for sure. You can also use Twitter’s native video feature for putting video content on your account.

Retweet

While retweeting your own content is never a bad option, retweeting others is even better. As the exercise of tweeting and re-tweeting good and interesting content helps spread awareness among those who follow you. Top SEO companies in St. Louis say that when you retweet other valuable tweets on your wall, it makes you look a valuable source of information to your followers.

Some other tricks that you could add to your Twitter marketing strategy, as advised by SEO services in San Diego, are to plan ahead of occasions, using thread feature, tweeting for cause, etc. But no matter what you plan to do with your Twitter handle, keep this one thing in mind. News shared by using Twitter spreads like wildfire. So plan well and think twice before you decide to tweet anything.